Strategies

Boost subscriptions

When should I activate product subscriptions?

Product subscriptions are a great way to increase revenue and drive exponential growth for your business, but it's important to consider the type of product you're selling. Product subscriptions work best on consumable products, such as food, beauty, or household items. If you've already proven your product in the market and have a reasonable return customer rate, product subscriptions could be a great way to increase your monthly revenue.

What's important about a product subscription app or plugin?

We only implement Shopify apps and WooCommerce plugins that are compatible with the rest of your marketing and retention funnel. Additionally, we look for other features, such as:

  • Ease of use
  • Dunning management
  • Pricing tiers
  • Customer portal
  • Integration with other apps

How we leverage product subscriptions

We ensure your subscription app or plugin is optimally set up and displayed on your website and is integrated with your loyalty and email marketing platforms. By doing this, we can customise email and SMS content to show product subscription updates and messaging specific to current product subscribers while promoting the "subscribe and save" benefits to non-subscribers through your email and SMS automations and campaigns.


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